Ctrl Alt Dream is an apparel company I was a part of and as the Creative Director I had to create several designs. The motto for this company is something like “Follow your dreams and never give up”, not the exact words but that’s what inspired me to incorporate the bird in the logo. All 4 shirt designs were based on the motto as well. I love how all the designs came out on the shirts but if I had to choose then my favorite design is the “Live Inspired” shirt. Other print designs made for this project includes buttons, shirt tags, and stickers. The buttons and stickers were given out as freebies for purchasing any Ctrl Alt Dream shirt, so it was definitely an incentive for customers. In addition to the print designs, I designed the Company Website, the Myspace page and the Store page. I learned a lot from this project and it was not only about designing, it was about how to get things ready for print, how to communicate with others properly in order to ensure we are all doing the what needs to be done, and how to market a product to customers.